Fractional Chief Marketing Officer (CMO)
Description
About the Role
We are seeking a strategic and execution-oriented Fractional Chief Marketing Officer (CMO) to lead our marketing strategy, demand generation, and brand positioning efforts. This is a remote, offshore-friendly role designed for a senior marketing leader who can operate at both strategic and tactical levels.
The ideal candidate has experience building marketing engines for Fintech/Banking/ Product Companies/ Professional services firms and understands lead generation in regulated or compliance-driven industries.
Key Responsibilities
Strategic Leadership
- Develop and own the annual and quarterly marketing strategy
- Define positioning, messaging, and brand differentiation
- Establish KPIs tied to revenue growth and pipeline development
- Align marketing with business development and sales goals
Demand Generation
- Design scalable lead generation strategies (organic + paid)
- Oversee LinkedIn thought leadership strategy
- Build and optimize email and nurture funnels
- Implement outbound and inbound marketing frameworks
Brand & Market Positioning
- Refine value proposition and service messaging
- Guide content strategy (blogs, whitepapers, webinars, case studies)
- Ensure consistency across all client touchpoints
Performance & Optimization
- Set up marketing dashboards and reporting structure
- Analyze campaign performance and optimize ROI
- Manage marketing budget and vendor relationships
Team & Vendor Oversight
- Manage Marketing Associate and external vendors
- Recommend tools, automation platforms, and CRM improvements
- Build scalable marketing infrastructure
Qualifications
- 10+ years of marketing experience, with 3+ years in a leadership role
- Proven experience in Fintech/Banking/ Product Companies/ Professional services
- Strong understanding of digital marketing, LinkedIn growth, email funnels, and performance metrics
- Experience working with both onshore, offshore or distributed teams
- Strategic thinker with strong execution capabilities
Preferred
- Experience in compliance, legal, risk, consulting, or financial services sectors
- Experience building marketing functions from early stage to growth stage
- Familiarity with HubSpot, Salesforce, or similar CRM platforms
Engagement Structure
- Monthly retainer-based compensation
- Clear quarterly KPIs tied to pipeline growth and brand visibility
- Flexible working hours aligned with U.S. leadership availability
Reach us at careers@cygnuscompliance.com
Details
$75.00 - $100.00 per hour
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field required.
MBA or Master’s degree preferred
Contract
Jersey City - NJ (Hybrid)
Why Join Us?
Innovative Work: Collaborate on meaningful projects that push the boundaries of compliance technology, including AI-driven monitoring, data visualization tools, and process automation.
Career Growth: Whether you’re early in your career or a seasoned expert, you’ll have access to mentorship, cross-functional learning opportunities, and a clear path for advancement as we continue to grow rapidly.
Flexible Environment: We understand the value of work-life balance and offer remote-friendly roles, flexible schedules, and a culture built on mutual respect and accountability.
Competitive Benefits: Cygnus offers a comprehensive benefits package including health coverage, retirement planning, paid time off, and continued education support. [pop out box listing out the specific firm benefits]
Collaborative Culture: We believe in transparency, intellectual curiosity, and teamwork. Every voice matters, and we work together to solve complex problems with creativity and integrity. As a trusted partner to leading law firms, solution providers, and financial institutions, we pride ourselves on delivering exceptional service—and we know that starts with investing in exceptional people.
About Cygnus
At Cygnus Compliance, we’re not just building compliance solutions, we’re shaping the future of regulatory technology, and our people are at the heart of that mission.
Founded by pioneers in the financial crimes domain with over two decades of experience, Cygnus Compliance operates at the nexus of deep subject matter expertise and forward-looking innovation to deliver high-impact solutions at the intersection of compliance, data science, and emerging technology. We empower financial institutions to meet and exceed regulatory expectations through smart, scalable solutions that harness the power of data analytics, visualization, machine learning, and artificial intelligence.
Our multidisciplinary team of compliance experts, product strategists, data scientists, and technologists are united by a shared mission: to bring clarity, precision, and agility to the evolving world of financial regulation.
At Cygnus, your expertise is valued and continuously sharpened. We believe in investing in our people. We offer opportunities to work on high-impact projects, collaborate with former developers of industry-leading BSA/AML platforms, and stay on the cutting edge of RegTech innovation. Join us to lead with purpose, scale with confidence, and leave a lasting mark on the future of regulatory compliance.